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ReporterLens
AI Tool

Use our free ReporterLens™ Tool with ANY article you'd like analyzed within seconds. Our proprietary tool uses AI to evaluate journalism by analyzing multiple signals related to accuracy, sourcing, balance, bias, context, and ethical standards aligned with professional reporting norms like the SPJ Code of Ethics. It breaks an article down into structured data points to assess how well claims are supported, how fairly perspectives are represented, and whether the framing or language may mislead or cause harm. The result is a concise reliability and quality assessment that helps readers quickly understand the journalistic integrity of a piece.

AI Tool in Detail

When you open up the free ReporterLens™ tool, it prompts an article URL. Simply copy and paste in the URL and the tool will provide analysis within a few seconds. If your article is behind a paywall, cut and past the copy into the "Paste Text" option. Be sure to add in the Headline, Author's name, and date for full analysis.
 

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Analysis

The analysis runs 9 main components with breakouts for individual elements within some of the components. Measurements like Emotional Tone, Narrative Strength, Data & Evidence, Advocacy, Use of Subject Matter Experts, Fact Verification, Sensationalism, Attribution, and Missing Context are all measured, along with sub-components like Clickbaitness in Headlines and body, Theatrical Adjectives, Attribution Quality, and the 4 main elements of the SJP Code of Ethics. Based on this data, an Archetype is assigned. 

Assessment

A Detailed Assessment is provided so that reporters/writers can receive immediate feedback, subjects can identify bias, and readers can gauge the effectiveness and accuracy of the article. 

Patterns & Trends

The Media Integrity Project takes this analysis one step further by analyzing a body of work from ReporterLens™ and pulls out trends and patterns (by author) over a period of time via ReporterAnalytics. We also initiate SubjectSurvey to allow the subjects of these articles have a voice on the impact of the articles on their businesses, lives, relationships, families, and mental health. This is all put into The Reporter Report.  This report is only available to journalists who are guests of our Podcast, Humanity in Journalism.  Learn more below:

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