REPORTING & SURVEYS
BEYOND THE ARTICLE.
THE FULL PICTURE.
We identify patterns and trends across bodies of work and measure the real-world human impact of coverage on the people inside their stories.
THE PROCESS
How the Reporter Report works
02
Article Analysis
We run 30-50+ of their published articles through ReporterAnalytics.
03
Subject Surveys
We reach out to as many story subjects as possible and invite them to share their experience via the Subject Impact Survey.
04
Reporter Report
All findings are compiled into a free constructive PDF report for reporters. A summary will be provided prior to their podcast recording for discussion, and the complete report after the recording.
THE THREE COMPONENTS
What goes into
The Reporter Report
Each report combines three distinct data sources for a 360 degree view of a journalist's body of work.
COMPONENT 01
ReporterLens™ Analysis
AI analysis across 30-50+ articles, surfacing patterns in tone, sourcing quality, sentiment, bias, and ethical compliance over time.
Tone patterns
Source quality trends
SPJ Alignment over time
COMPONENT 02
ReporterAnalytics
Aggregate trend analysis by author, publication, or topic. We spot consistent strengths and recurring blind spots across a body of work over time.
Author-level trends
Publication comparisons
Timeline analysis
COMPONENT 03
Subject Impact Survey
Surveys sent to article subjects and their families, communities and colleagues asking them to honestly and anonymously provide the full human impacts of their news coverage.
Business Impacts
Relationships
Family & Mental Health
SUBJECT IMPACT SURVEY
The people inside the
stories have a voice.
Beyond the data, there are people. The Subject Impact Survey gives article subjects, their families, their employers, employees, clients, vendors, colleagues, and communities a structured way to document the real-world consequences of how their stories were told.
Business Impacts
Relationship effects
Family Impact
Mental Health
Community Response
HUMANITY IN JOURNALISM
The Reporter Report is free for podcast guests.
Every journalist who joins us on Humanity in Journalism receives a complete Reporter Report at no cost. A genuine dialogue between journalism and accountability (and a body of work exceeding 30 articles) is all that is required.